期刊論文
111
職業自我效能對工作績效之影響:以工作滿意度為中介變數,管理資訊計算Management Information Computing 第11卷 特刊274-83 2022/06/27 ( )
111
The investigation of sustainable environmental performance of manufacturing companies: mediating role of organizational support and moderating role of CSR,Economic Research-Ekonomska Istraživanja 2022/01/18 ( SSCI )
110
Nexus between Sportsmen Injuries and Economic Survival in Future Life,Revista De Psicología Del Deporte (Journal of Sport Psychology)Vol. 30 No. 3pp.156-167 2021/12/27 ( SSCI )
110
Why They Go There: Exploration on Revisit Intention,Applied Science and Management Research第8卷第1期109-116 2021/09/01 ( )
109
A study on the relationships among information quality, system quality, knowledge sharing, and knowledge creation for travel web site users,SAGE OPEN 2020/10/07 ( SSCI )
108
Targeting Open Market with Strategic Business Innovations: A Case Study of Growth Dynamics in Essential Oil and Aromatherapy Industry,Journal of Open Innovation: Technology, Market, and ComplexityVol.5, Issue 1, No.7 2019/02/05 ( )
106
中台灣運動觀光資源整合之研究,觀光與休閒管理期刊2017年第5卷特刊212-21 2017/06/28 ( )
研討會論文
111
A Study of Influence Factors on the Purchase Decision of Residential Real Estate in Bangkok Metropolitan Area During COVID-19 Outbreak,2022 Conference on Management Thinking and Practice & Applied Science 2022/06/17 ( )
111
A Study of Impact Factors on Purchase Intentions of WFH Customers in Bangkok Using Food Delivery Application Service,2022 Conference on Management Thinking and Practice & Applied Science 2022/06/17 ( )
110
The Impact of Brand Equity and Relationship Quality on Customer Loyalty: Evidence from the Apparel Industry,2021 "Management Thinking and Practice" and "Applied Science" Conferencep1186-1198 2021/06/18 ( )
109
Why They Go There: Exploration on Revisit Intention,2020 Conference on Management Thinking and Practice & Applied Science 2020/06/12 ( )
108
Why They Go There: Maslow’s Hierarchy of Needs and Revisit Intention,SOItmC & Meijo University 2019 2019/06/28 ( )
108
創新服務對藥妝產業影響之研究,2019 行銷研究學術研討會 Conference on Marketing Research 2019/05/24 ( )
108
探討連鎖藥局對高齡顧客族群之顧客關係管理,2019 行銷研究學術研討會 Conference on Marketing Research 2019/05/24 ( )
108
台灣國際觀光旅館員工其工作滿足、職場友誼與服務創新之關聯性研究:以知識分享為中介變項,第三屆海峽兩岸職業教育與創新研討會170-188 2019/05/10 ( )
107
Business Growth Strategy Dynamics of Essential Oil and Aromatherapy Industry,SOItmC&DEMI of the UNINA 2018 2018/06/26 ( )
107
Simulation-based Strategic Decision Support System for IT-enabled Innovations and Business,2018行銷研究學術研討會 Conference on Marketing Research202-1-1 2018/05/18 ( )
105
設計工作者之組織創新氣候認知與創造力表現關聯性研究-工作熱情為中介變項,知識社群國際研討會 The 12th International Conference on Knowledge Community 2016/05/28 ( )
105
Explore the Concepts of Relationship Marketing Within Taiwan Coffee Market,MakeLearn & TIIM 2016 Joint International Scientific Conference 2016/05/25 ( )
105
The Study on Relationship of Work/Organizational Values and Workaholism,MakeLearn & TIIM 2016 Joint International Scientific Conference 2016/05/25 ( )
105
Research for People Evacuation Behaviors in Large-Scale Building by Using Computer Simulation Sofware,MakeLearn & TIIM 2016 Joint International Scientific Conference 2016/05/25 ( )
104
Studying for Safe Management Regulations Influence People Evaluation Behaviors,MakeLearn & TIIM 2015 2015/05/27 ( )
104
The study on relationships of perceived organizational support and job satisfaction in Taiwan hospitality service industry,MakeLearn & TIIM 2015 2015/05/27 ( )
104
Does ‘Doing Good’ Always Lead to ‘Doing Better’? Consumer Purchase intentions to Corporate Social Responsibility,MakeLearn & TIIM 2015 2015/05/27 ( )
104
The Impact of Korean Wave on Thai Teenage Consumer Behaviour,The 2015 International Conference in Management Sciences and Decision Making 2015年管理科學與經營決策國際學術研討會 2015/05/16 ( )
104
The Impact of the Perception of Corporate Social Responsibility on Customer's Brand Image, Brand Attitude and Purchase Intention. Taking functional drink industry in Thailand,第九屆國際貿易與企業經營學術研討會 2015 Conference on International Trade and Business Administration 2015/05/08 ( )
104
The Impact of Marketing Mix on the Decision Making: An Example of Choosing Chinese Language School in Taipei City, Taiwan,第九屆國際貿易與企業經營學術研討會 2015 Conference on International Trade and Business Administration 2015/05/08 ( )
103
Brand Strategy in Taiwanese Clothing and Textile Market,Technology Innovation and Industrial Management 201447 2014/05/28 ( )
103
The Study of Job Stress and Emotional Labor,Technology Innovation and Industrial Management 2014107 2014/05/28 ( )
103
Taking Refuge Cognitions and Behaviors of the Latent Disables in the Underground Space,Technology Innovation and Industrial Management 2014104 2014/05/28 ( )
103
市立美術館之民眾參與、體驗行銷、遊憩意象與休閒效益之關聯性研究,第八屆國際貿易與企業經營學術研討會 2014/05/09 ( )
103
Service Quality Dimensions and Customer Satisfaction of Internet Banking Service in Vietnam,第八屆國際貿易與企業經營學術研討會 2014/05/09 ( )
103
A study about factors affecting consumer on hotel selection in Chiang Mai,第八屆國際貿易與企業經營學術研討會 2014/05/09 ( )
102
The implementation of customer relationship management within Taiwanese banks,2013 Technology Innovation and Industrial Management 2013/05/29 ( )
102
Adequate temperature and humidity for books and people in a library,2013 Technology Innovation and Industrial Management 2013/05/29 ( )
102
A study on relationship among organizational trust, organizational justice and organizational spirituality,2013 Technology Innovation and Industrial Management 2013/05/29 ( )
101
Exploring the Moderating Effect of Brand Loyalty to Brian Extension - An Event-related Potential Study,2012 International conference on Technology, Innovation, and Industrial Management 2012/05/22 ( )
100
TIME TO LET GO? RELATIONSHIP TERMINATION IN THE CONSUMER BANKING SECTOR,2011 Technology Innovation an Industrial Management 2011/07/29 ( )
100
關係“Guanxi”在關係行銷中對於台灣銀行產業之關聯性,2011年第十屆中華決策科學學會年會學術研討會-創新經營決策研究計實務研討會 2011/06/11 ( )
學術會議
111
2022 Conference on Management Thinking and Practice & Practice & Applied Science
A Study of Influence Factors on the Purchase Intentions of WFH Customers in Bangkok Using Food Delivery Application Service
111
2022 Conference on Management Thinking and Practice & Practice & Applied Science
A Study of Influence Factors on the Purchase Decision of Residential Real Estate in Bangkok Metropolitan Area During COVID-19 Outbreak
110
2021 "Management Thinking and Practice" and "Applied Science" Conference
The Impact of Brand Equity and Relationship Quality on Customer Loyalty: Evidence from the Apparel Industry
110
16th International Forum on Knowledge Asset Dynamics(IFKAD),2021
Asian Business Research and Sustainable System Development
109
2020 Conference on Management Thinking and Practice & Applied Science
Why They Go There: Exploration on Revisit Intention
108
Society of Open Innovation: Technology, Market & Complexity
Why They Go There: Maslow’s Hierarchy of Needs and Revisit Intention
108
2019 行銷研究學術研討會 Conference on Marketing Research
創新服務對藥妝產業影響之研究
108
2019 行銷研究學術研討會 Conference on Marketing Research
探討連鎖藥局對高齡顧客族群之顧客關係管理
107
SOItmC&DEMI of the UNINA 2018
Business Growth Strategy Dynamics of Essential Oil and Aromatherapy Industry
107
Society of Open Innovation: Technology, Market & Complexity
Simulation-based Strategic Decision Support System for IT-enabled Innovations and Business
105
知識社群國際研討會The 12th International Conference on Knowledge Commuity
設計工作者之組織創新氣候認知與創造力表現關聯性研究-工作熱情為中介變項
105
2016 第五屆「商學與管理」學術研討會
探討台灣社會企業運用B2B經營模式之研究
105
MakeLearn & TIIM 2016 Joint International Scientific
Research for People Evacuation Behaviors in Large-Scale Building by Using Computer Simulation Sofware
105
MakeLearn & TIIM 2016Joint International Scientific Conference
Explore the Concepts of Relationship Marketing Within Taiwan Coffee Market
105
MakeLearn & TIIM 2016 Joint International Scientific Conference
The Study on Relationship of Work/Organizational Values and Workaholism
104
MakeLearn & TIIM 2015
Does ‘Doing Good’ Always Lead to ‘Doing Better’? Consumer Purchase intentions to Corporate Social Responsibility
104
MakeLearn & TIIM 2015
The study on relationships of perceived organizational support and job satisfaction in Taiwan hospitality service industry
104
MakeLearn & TIIM 2015
Studying for Safe Management, Regulations influence People Evacuation Behaviors
104
MakeLearn & TIIM 2015
Solving the Oil Delivery Trucks Routing Problem with Modify Multi-Traveling Salesman Problem Approach
104
MakeLearn & TIIM 2015
Success Factors and Barriers for Implementation of its Systems - The case of Polish SMEs
104
MakeLearn & TIIM 2015
Gold as part of an investment portfolio
104
MakeLearn & TIIM 2015
The Role of Organizational culture in Innovation Changes of Public Administration
104
MakeLearn & TIIM 2015
Managerial implications of accountabilities for learning in education
104
MakeLearn & TIIM 2015
Innovation Rankings - the position of Poland compared with other countries undergoing transformation
104
The 2015 International Conference in Management Sciences and Decision Making 2015年管理科學與經營決策國際學術研討會
The Impact of Korean Wave on Thai Teenage Consumer Behaviour
104
第九屆國際貿易與企業經營學術研討會 2015 Conference on International Trade and Business Administration
The Impact of Marketing Mix on the Decision Making: An Example of Choosing Chinese Language School in Taipei City, Taiwan
104
第九屆國際貿易與企業經營學術研討會 2015 Conference on International Trade and Business Administration
The Impact of the Perception of Corporate Social Responsiblity on Customer's Brand Image, Brand Attitude and Purchase Intention. Taking functional drink industry in Thailand
103
International conference on Technology, Innovation, and Industrial Management 2014
Brand Marketing Strateg in Taiwanese Clothing and Textile Market
103
Technology Innovation and Industrial Management 2014
The Study of Job Stress and Emotional Labor
103
Technology Innovation and Industrial Management 2014
Taking Refuge Cognitions and Behaviors of the Latent Disables in the Underground Space
103
第八屆國際貿易與企業經營學術研討會
Service Quality Dimensions and Customer Satisfaction of Internet Banking Service in Vietnam
103
第八屆國際貿易與企業經營學術研討會
A study about factors affecting consumer on hotel selection in Chiang Mai
103
第八屆國際貿易與企業經營學術研討會
市立美術館之民眾參與、體驗行銷、遊憩意象與休閒效益之關聯性研究
101
2012 International conference on Technology, Innovation, and Industrial Management
The Implementation of Customer Relationship Management within Taiwanese Banks
100
Technology Innovation and Industrial Management 2011
Time to Let Go? Relationship Termination in the Consumer Banking Sector
100
2011第10屆中華決策科學學會年會暨學術研討會創新經營決策研究暨實務研討會
關係"Guanxi"在關係行銷中對於台灣銀行產業之關聯性
100
The 7th Knowledge Community Conference
2011第七屆知識社群研討會
研究計畫
108
108學年度補助教師指導學生研究創作計畫
108
深討民眾參與、體驗行銷、遊憩意象與休閒效益的關聯性研究-大台北地區美術館為例
108
婦幼精準醫療與人工智慧產學醫研聯盟
107
深討民眾參與、體驗行銷、遊憩意象與休閒效益的關聯性研究-大台北地區美術館為例
107
達文西婦科手術VR醫療教育服務平台 Da Vinci Surgery VR Medical Education Service Platform: Gynecology as a model
105
105學年度補助教師指導學生研究創作計畫
104
探討咖啡市場之關係行銷, 顧客滿意度與顧客忠誠度關係之研究
104
睡眠醫學穿戴式用藥決策管理雲平台之開發與臨床驗證
104
104學年度補助教師指導學生研究創作計畫
103
探討台灣企業社會責任對食品購買意願的影響之研究
102
Brand Strategy in Taiwanese Clothing and Textile Market
101
The impact of advertisement on purchase decision for ageing consumer in Taipei city
99
Time to Let Go? Relationship Termination in the Taiwanese Consumer Banking Sector
榮譽獎賞
110
教學優良教師
110
109學年度全校輔導績優導師
109
109學年度教學優良教師
109
Most Accessed Paper Award
108
傑出教學教師獎
107
Open Business Model Best Paper Award
指導論文
111
以永續系統觀點探討專案型組織人力資源發展策略
109
創新服務對購買意願影響之研究-以藥妝藥局為例
109
探討連鎖藥局對高齡顧客族群之顧客關係管理
109
消費者對通路商品牌之保健食品的選擇要素-以連鎖藥妝藥局為例
108
創新服務對藥妝產業影響之研究
107
海外自助旅行者旅遊動機與再訪因素之探討
104
探討台灣社會企業運用B2B經營模式之研究
授課資料
112
下學期
休閒學程
休閒事業商圈評估與市場調查
112
上學期
休閒學程
休閒專業倫理
110
上學期
數媒學程
實務專題Ⅰ
109
下學期
休閒學程
數位媒體企劃與行銷
109
下學期
數媒學程
數位媒體企劃與行銷
108
上學期
數媒學程
動漫創意與商品
107
下學期
進學不分系
服務學習與實踐(二)
107
下學期
進學國貿
整合行銷溝通
107
上學期
進學不分系
行銷學
107
上學期
進學不分系
服務學習與實踐(一)
107
上學期
進學國貿
國際品牌管理與行銷
107
上學期
進學國貿
國際簡報與會展英語
106
下學期
進學不分系
行銷學
106
下學期
進學不分系
服務學習與實踐(二)
106
下學期
進學國貿
商務英文寫作
106
下學期
進學國貿
國際貿易實務與行銷專題
106
下學期
進學國貿
國際貿易證照實務
106
上學期
進學不分系
行銷學
106
上學期
進學不分系
服務學習與實踐(一)
106
上學期
進學國貿
服務業行銷
106
上學期
進學國貿
國際品牌管理與行銷
106
上學期
數媒學程
實務專題 II
105
暑期
時尚品牌學程
廣告管理
105
暑期
進學廣告
廣告管理
105
下學期
休閒學程
休閒消費心理學
105
下學期
進學不分系
服務學習與實踐(二)
105
下學期
進學國貿
整合行銷溝通
105
下學期
數媒學程
品牌經營
104
下學期
休閒學程
休閒專業英文II
104
下學期
進學不分系
服務學習與實踐(二)
104
下學期
進學國貿
歐洲商務經貿專題
104
下學期
數媒學程
品牌經營
104
上學期
休閒學程
休閒專業英文I
104
上學期
進學不分系
行銷學
104
上學期
進學不分系
服務學習與實踐(一)
104
上學期
進學國貿
國際品牌管理與行銷
103
下學期
休閒學程
休閒事業行銷與營運企劃
103
下學期
進學不分系
服務學習與實踐(二)
103
下學期
進學國貿
國際貿易專題
103
下學期
數媒學程
消費者行為
103
上學期
進學不分系
行銷學
103
上學期
進學不分系
服務學習與實踐(一)
103
上學期
進學國貿
國際品牌管理與行銷
102
下學期
休閒學程
休閒事業商圈評估與市場調查
102
下學期
進學不分系
服務學習與實踐(二)
102
上學期
進學不分系
服務學習與實踐(一)
102
上學期
進學國貿
國際品牌管理與行銷
101
下學期
進學不分系
服務學習與實踐
101
下學期
進學國貿
國際市場分析
101
上學期
進學不分系
服務學習與實踐
101
上學期
進學國貿
國際品牌管理與行銷
100
暑期
進學國貿
專題研討-韓語初級
100
下學期
時尚品牌學程
直效行銷
100
下學期
時尚品牌學程
整合行銷概論與實務(一)
100
下學期
進學國貿
國際品牌管理與行銷
100
上學期
時尚品牌學程
市調與消費者行為分析概論
100
上學期
時尚品牌學程
整合行銷概論與實務(一)
99
暑期
進學國貿
專題研討-法語入門
99
暑期
進學國貿
專題研討-法語入門F1
99
暑期
進學國貿
專題研討-韓語入門
99
暑期
進學國貿
專題研討-韓語初級
99
下學期
二專國企
行銷管理
99
下學期
時尚品牌學程
整合行銷概論與實務(一)
99
下學期
進學國貿
國際品牌管理與行銷
99
下學期
進學國貿
專題研討-西班牙語(一)
99
上學期
進學教務
行銷管理